1DD: how to positively impact with design
BRAJOVIC: “Be brave to design for humans and not for the market. And sometimes, the best impact with design, is to find out that there is no real need for humanity in designing that specific product.”
"Look inside, your country, your forest yourself, the material the molecule, then build your design process from inside our.
Be process oriented and not goal orientes. Design is a creative process defined by relations.
Nature is a 3.8 billion years old designer. Learn from it and respect it, its your master.
Find magic in everyday life and people that surrounds you."
Marko Brajovic | Creative Director at Atelier Marko Brajovic
Graduated in architecture at the Architecture University of Venice, holds a Master in Digital Arts at the University of Barcelona, Master in Genetic Architecture by UIC and Barcelona and a PhD in Architecture Genetics at ESARQ-UIC Barcelona. Marko started his professional practice in Barcelona in 2000 with projects realised in mix media arts as SU-STUDIO and Brajovicvandendriessche. As regular and invited professor, lecturer and workshop organiser, Marko presented in several cities such as: São Paulo, Rio de Janeiro, Barcelona, Moscou, Costa Rica, Japan, Berlin...