1DD: What is your tip or advice for non-designers, who wants to redesign the world?
BIOLCHINI: “The thought of the designer is creative, human-centered and part of an open and diverging approach. That's all we need to build a better future for the planet.”
"I believe in the power of design can transform the world. Try using it on a project and you will never see the world the same way."
Clarissa Biolchini | Dreamer and Co-founder of Laje
Graduated in Graphic Design at PUC-Rio and post-graduated in History of Art and Architecture at the same university, and Marketing COPPEAD / UFRJ. She is an Innovation processe specialist through a Design Thinking approach. Clarissa has over 20 years of professional experience, which include 10 years of international offices in Europe and Asia. Today she is a professor at PUC-Rio for undergraduate design courses and Postgraduate courses in Marketing from FGV and COPPEAD. She is also the author of the preface to the Brazilian edition of the book "This is Design Thinking of Services" from Bookman publishing, and board member of Design & Emotion Society in Brazil. She joined Ana Couto Branding in 2015 to create “Laje” and lead innovation projects.