1DD: What is your tip or advice for non-designers, who wants to redesign the world?
FIX: “Look around and find out what bothers you. Find alternatives and inspire people around you. "
"The starting point to bring about change, is a close and critical look at our surroundings ( watch our habits at home , in the neighbourhood where we live, in our city , country and the world ) .
Question environmental, social, public and private aspects of existing models and propose new design solutions that promote change."
Camila Fix | Design and Innovation Director
Graduated in architecture and specialized in product design at the Royal Academy of Art, in The Hague, Netherlands. She has been working as a Product Designer at Fix Design for over 15 years and in association with Flavia Pagotti Silva, they launched the brand FIXTTI (2013) furniture design. For more than a year she has been representing Partners for Innovation in Brazil, a Dutch consultancy specializing in sustainable innovation. She also founded the product design Indio da Costa AUDT team at São Paulo, acting as Director of Design and New Business. The products created by Fix Design were published in the book Spoon and 'Design Brasileiro - Quem fez, e Design Brasileiro' – 101 years of history. She participated in four editions of the Brazilian Design Biennial.