1DD: how to positively impact with design
GIUDICE: “Good design is about being in service to others—helping people make sense of the world around them.”
"As designers, we have superpowers. When used well, we can profoundly impact people's lives in positive ways. Put people at the center of everything you do. We can help people learn, make mundane tasks easy, present information in easily consumable ways, or inspire people to action, just to name a few things. We help make life more enjoyable for people. Don't ever minimize the importance of the work you do—no deed is too small."
Maria Giudice | VP, Experience Design at AUTODESK
Innovator, artist, protagonist, and positive provocateur, Maria has pursued a vision of intelligent, elegant, people-centered design throughout her professional life.
Hot Studio, the experience design firm she founded in 1997, grew into a full-service creative agency with an impressive list of Fortune 500 clients. In March 2013, Facebook acquired the talent behind Hot Studio. In 2015, she joined Autodesk as VP, Experience Design.